designing with purpose
I’m a detail-oriented product designer with 6+ years of experience across startups and large organizations. I’m open-minded, always learning, and comfortable taking on new challenges to bring stakeholder visions to life.
I’m a detail-oriented product designer with 6+ years of experience across startups and large organizations. I’m open-minded, always learning, and comfortable taking on new challenges to bring stakeholder visions to life.
I’m a detail-oriented product designer with 6+ years of experience across startups and large organizations. I’m open-minded, always learning, and comfortable taking on new challenges to bring stakeholder visions to life.

500K+
500K+
User impacted
User impacted
20+
20+
Clients
Clients
40+
40+
Projects
Projects
MY STORY
MY STORY
How I got here
How I got here
How I got here
I'm originally from the India and have been calling UK home since 2021. My path into design started at the Pune University, India, where I studied Bachelors in Product design and discovered something that felt like a superpower: the ability to blend design thinking with human behaviour to solve real, human problems.
That intersection has shaped everything since. Design, to me, has never been about how something looks. It's about how it works, how it feels, and whether it actually helps the person using it. Over six years across startups and large organizations, that belief has only gotten stronger.
I'm originally from the India and have been calling UK home since 2021. My path into design started at the Pune University, India, where I studied Bachelors in Product design and discovered something that felt like a superpower: the ability to blend design thinking with human behaviour to solve real, human problems.
That intersection has shaped everything since. Design, to me, has never been about how something looks. It's about how it works, how it feels, and whether it actually helps the person using it. Over six years across startups and large organizations, that belief has only gotten stronger.
I'm originally from the India and have been calling UK home since 2021. My path into design started at the Pune University, India, where I studied Bachelors in Product design and discovered something that felt like a superpower: the ability to blend design thinking with human behaviour to solve real, human problems.
That intersection has shaped everything since. Design, to me, has never been about how something looks. It's about how it works, how it feels, and whether it actually helps the person using it. Over six years across startups and large organizations, that belief has only gotten stronger.
DESIGN PHILOSOPHY
DESIGN PHILOSOPHY
How I work
How I work
How I work
My design philosophy centers on understanding people and the systems they move through. I work hard to make sure users feel genuinely heard, not just consulted, and that their perspectives directly influence decisions. Transparency, trust, and clear communication are how I collaborate effectively with teammates and stakeholders, and how I keep work aligned as complexity grows.
My process is rooted in human-centered design, but I treat it as a mindset rather than a checklist. I move fluidly between research, definition, ideation, prototyping, and testing to balance user needs with real-world constraints, and to create solutions that feel intuitive, effective, and accessible.
My design philosophy centers on understanding people and the systems they move through. I work hard to make sure users feel genuinely heard, not just consulted, and that their perspectives directly influence decisions. Transparency, trust, and clear communication are how I collaborate effectively with teammates and stakeholders, and how I keep work aligned as complexity grows.
My process is rooted in human-centered design, but I treat it as a mindset rather than a checklist. I move fluidly between research, definition, ideation, prototyping, and testing to balance user needs with real-world constraints, and to create solutions that feel intuitive, effective, and accessible.
My design philosophy centers on understanding people and the systems they move through. I work hard to make sure users feel genuinely heard, not just consulted, and that their perspectives directly influence decisions. Transparency, trust, and clear communication are how I collaborate effectively with teammates and stakeholders, and how I keep work aligned as complexity grows.
My process is rooted in human-centered design, but I treat it as a mindset rather than a checklist. I move fluidly between research, definition, ideation, prototyping, and testing to balance user needs with real-world constraints, and to create solutions that feel intuitive, effective, and accessible.
SKILLS & TOOLS
SKILLS & TOOLS
What I work with
What I work with
What I work with
EMERGING TECH & AI
Claude design, Cursor, Figma make, Conversational UI, Lovable, UX Pilot.
DESIGN & RESEARCH
Product, interaction & service design, design systems, journey mapping, prototyping, usability testing, mixed-methods research, accessibility (WCAG 2.1/2.2)
TOOLS
Figma, Sketch, Adobe XD & CC, Miro, Asana, Monday.com, Lovable, UX Pilot, Framer, Webflow.
DEVELOPMENT
Basic HTML, CSS, Javascript, enough to close the design to code gap.
EMERGING TECH & AI
Claude design, Cursor, Figma make, Conversational UI, Lovable, UX Pilot.
DESIGN & RESEARCH
Product, interaction & service design, design systems, journey mapping, prototyping, usability testing, mixed-methods research, accessibility (WCAG 2.1/2.2)
TOOLS
Figma, Sketch, Adobe XD & CC, Miro, Asana, Monday.com, Lovable, UX Pilot, Framer, Webflow.
DEVELOPMENT
Basic HTML, CSS, Javascript, enough to close the design to code gap.
EMERGING TECH & AI
Claude design, Cursor, Figma make, Conversational UI, Lovable, UX Pilot.
DESIGN & RESEARCH
Product, interaction & service design, design systems, journey mapping, prototyping, usability testing, mixed-methods research, accessibility (WCAG 2.1/2.2)
TOOLS
Figma, Sketch, Adobe XD & CC, Miro, Asana, Monday.com, Lovable, UX Pilot, Framer, Webflow.
DEVELOPMENT
Basic HTML, CSS, Javascript, enough to close the design to code gap.
OUTSIDE OF WORK
OUTSIDE OF WORK
Beyond the screens
Beyond the screens
Beyond the screens
When I'm not designing, you'll usually find me training in gym, biking up Hawk Hill, or running through Lake District or Peak District hills. Living in West Yorkshire has given me an incredible backyard for staying active, and I take full advantage of it.
I also love movies. The movie theater is my happy place: there's something about the ritual of it that I genuinely look forward to and I'll never say no to a good horror movie.
When I'm not designing, you'll usually find me training in gym, biking up Hawk Hill, or running through Lake District or Peak District hills. Living in West Yorkshire has given me an incredible backyard for staying active, and I take full advantage of it.
I also love movies. The movie theater is my happy place: there's something about the ritual of it that I genuinely look forward to and I'll never say no to a good horror movie.
When I'm not designing, you'll usually find me training in gym, biking up Hawk Hill, or running through Lake District or Peak District hills. Living in West Yorkshire has given me an incredible backyard for staying active, and I take full advantage of it.
I also love movies. The movie theater is my happy place: there's something about the ritual of it that I genuinely look forward to and I'll never say no to a good horror movie.
Want to see ideas come alive?
Get in touch and let's build something people can't ignore.
© Yuvraj Holkar Product Design Portfolio 2026
Want to see ideas come alive?
Get in touch and let's build something people can't ignore.
© Yuvraj Holkar Product Design Portfolio 2026
Want to see ideas come alive?
Get in touch and let's build something people can't ignore.
© Yuvraj Holkar Product Design Portfolio 2026